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A Guide to Creating RFPs

Whether you are bidding out a proposal yourself or working with procurement, whether you are using an online tool like Ariba or SAP eSourcing or releasing a paper RFP, creating a thoroughgoing request for proposal is a crucial first step in obtaining the services you will need for your next exhibit. For many readers of eConnections who have been through this process, if not … [Read More...]

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The hidden fees travelers hate most

The Wall Street Journal Have airline and hotel fees gone too far? Consider the following: Checking in early when your hotel room is ready can cost up to $50. Buying a ticket on a few airlines' websites can carry an "electronic reservation" fee of at least … [Read More...]

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Thriving During the Recession

During a recession, the first thought that goes through every trade show exhibitor's mind is how he or she will survive the inevitable downturn in sales. After all, everyone is … [Read More...]

Digital Engagements

Digital Engagements

Improving lead retrieval before, during and after events by Lee Ann Murphy - expoweb.com Throw away the pens and pencils, the legal pads and the Post-It notes. Ditto for the paper name-tags, scannable attendee badges and business cards. Thanks to … [Read More...]

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Maintaining Brand Consistency at Trade Shows

Four tips for creating a clear identity on the show floor by Rob Murphy, Chief Marketing Officer, MC2 Brand marketers invest a significant amount of time and effort to establish a brand identity. They think about how their brand will be perceived by … [Read More...]

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Trade Show Staffing Strategies

The perfect nurturing and numbers from Trade-Show-Advisor.com Being successful at a trade show depends largely on one key factor: Having the right people in your booth so attendees are greeted promptly, enthusiastically and with the information they need … [Read More...]