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Category: On the Show Floor

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Illegible Leads
February 19th, 2012

Illegible Leads

How to get the info you really need by Bob Milam – EXHIBITOR Participating — or putting on an event — has one goal above all others: getting those all-important leads. But why is it that so often, after your best efforts, those leads aren’t Read more »

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Meeting Trends for 2012
February 19th, 2012

Meeting Trends for 2012

What’s hot and what’s not by Agatha Gilmore and Kinley Welly – successfulmeetings.com The one constant in the events/exhibit industry is change. And 2012 is a year that will be filled with new trends and developments. Among them will be session formats, the destination selection Read more »

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Calculating Your Trade Show or Event Costs
January 05th, 2012

Calculating Your Trade Show or Event Costs

Three simple budgeting strategies by no author – EXHIBITOR Planning a trade show or event involves considering a number of factors. One of the most difficult of these to nail down is your budget. What items should you be sure to include in your figures Read more »

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Tips to Green Your Trade Show Program
January 04th, 2012

Tips to Green Your Trade Show Program

And reduce the amount of waste it produces by Deanna Krause – Green Blogic If you think back to many of the trade shows you’ve gone to, you probably remember all the waste left behind after they’ve ended. But you can make your next event Read more »

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Five Technologies Event Planners Can’t Live Without
December 04th, 2011

Five Technologies Event Planners Can’t Live Without

What these tools can accomplish might surprise you by Tara Thomas – Successful Meetings Everyone knows about smart phones. Most people know about software-as-a-service, virtual events, social media and handheld computing devices. But for event planners, these technologies deliver much more than you’ve ever imagined. Read more »

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If You Book It, Will They Come?
December 03rd, 2011

If You Book It, Will They Come?

Picking the right venue for your event by T.J. Raphael – expoweb.com Picking the city and venue for your next event is not something to be taken lightly. The right choices can make your event one that draws rave reviews; the wrong choices can produce Read more »

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How to Use Social Media to Maximize Your Trade Show Presence
October 30th, 2011

How to Use Social Media to Maximize Your Trade Show Presence

And get those all-important leads too by Dave Clarke – HubSpot Just going to a trade show won’t get you the kind of attention — and the number of visitors you’re looking for. For the greatest impact, you need to make sure people know you’re Read more »

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Hospitality Rules of Thumb
October 28th, 2011

Hospitality Rules of Thumb

Formulas, equations, figures and facts to calculate your needs by Candy Adams – EXHIBITOR Hosting an event or meeting involves the kinds of minutiae you may never have dealt with before. Considering the number of people expected to attend, how many gallons of coffee or Read more »

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QR Codes and You
October 09th, 2011

QR Codes and You

Streamline your events and improve attendee engagement by Kate Mulcrone – Successful Meetings QR — quick response — codes are kind of like updated bar codes. You’ve probably seen them in print ads — those black-and-white patterned boxes smartphones scan and take you to company Read more »

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Reduce, Reuse, Rethink
October 07th, 2011

Reduce, Reuse, Rethink

What to do when your exhibit’s past its prime by Candy Adams – EXHIBITOR You’ve been using the same exhibit for ages, it’s starting to show its age, and you finally have the budget to buy a new one. Your first impulse may be to Read more »

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The Leading Edge
September 07th, 2011

The Leading Edge

Why filling fishbowls with business cards doesn’t cut it anymore by Anna Huddleston – EXHIBITOR Trade shows and events aren’t places you go to just to present your company’s products. They’re where you go to get those all-important leads upper management is looking for. But Read more »

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When Good Speakers Go Bad
September 05th, 2011

When Good Speakers Go Bad

What to do when your speaker becomes a liability by Leo Jakobson – Successful Meetings Meetings take a lot of planning and organization to get all the elements to come together in the right way. If you’ve scheduled a speaker, you’ve undoubtedly checked on his Read more »

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10 Steps to Saving Your Meeting’s Online Reputation
August 05th, 2011

10 Steps to Saving Your Meeting’s Online Reputation

Ways to address negative social media comments by Sue Hatch – Meetings Net “This show was a dud.” “What a waste of time and money.” “I’ll never go to that event again.” With social media, these aren’t just comments attendees might make to friends and Read more »

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Are You Spending Time With Every Show Visitor?
August 04th, 2011

Are You Spending Time With Every Show Visitor?

Stop that! by Gary Saxer – EXHIBITOR You’ve worked for months getting ready for a big event. Your boss is pressing you to get as many of those all-important leads as you can. And whenever a visitor comes to your booth, you’re happy to talk Read more »

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    At the end of a show, instead of shipping home left over pens, pads, toys, etc, arrange to donate them to a needy school in the area. They can use them and you save shipping. Submitted by Carol A. Zienert, Program manager, Harris IT Services. Great suggestion! Thanks, Carol.

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