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The High Potential Trade Show Marketer

Keynote Address by Ed Jones at MC² sponsored CTSM Graduate Dinner EXHIBITOR2012.
Metrics & More
- Your staff is essential to obtaining, measuring and reporting great ROI on your events.
  by Ed Jones Measurement Tip 12 It is a demonstrated fact that a well-trained staff delivers higher event payback. Did you know they are essential to measuring and reporting your results as well? You are now leaving the MC² blog. MC² does not control the Read more »
- Capture Real Time Event Performance Input from Customers, Prospects and Staff Using Simple Tools
  by Ed Jones Measurement Tip 11 In previous measurement tips I have discussed the importance of gathering feedback from both customers and prospects, as well as from the event staff. Using SMS programming and a short code (think American Idol voting style), it is possible Read more »
City Spotlight

Tempe, AZ

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Green Tip

Take less staff. Use local professional trade show presenters. They live in the city you are exhibiting in and will leave a smaller travel footprint.
Complimentary White Paper

The Generational Marketing Balancing Act
Find out how marketers can reach Boomers, GenX'ers, and Millenials with digital marketing options that make sense Download our white paper: "The Generational Marketing Balancing Act."
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The High Potential Trade Show Marketer

Metrics & More

City Spotlight

Green Tip

Complimentary White Paper

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