A bad one can send you packing
by Bob Milam – EXHIBITOR
Whenever you participate in a trade show, you have to vie for the attention of every attendee. Sometimes, you might be tempted to stand in an aisle and yell, “Pick me! Pick me!” But you really need to let those big words on your back wall do the talking for you. That's why what those lines say and how they said it are so darned important.
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