For exhibit and event professionals  

Supercharge Your Show Surveys

June 28, 2011 By Editor

Help attendees and exhibitors tell you how they really feel
by Stephanie Selesnick – expoweb.com

Today, upper management wants to see the ROI from every trade show or event you participate in. Surveys can be a great way to get some of the information you need — but only if you ask the right questions the right way. How do you do this? And how do you get attendees to participate?

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