E•Connections

For exhibit and event professionals  

How to Relate Objectives, Success and Measurement Around Three Factors that Will Make or Break the ROI on Your Event

July 3, 2012 By Editor

by Ed Jones
Measurement Tip 14

In my classes, I teach “Three Critical Success Factors” essential for trade show return on investment. These factors also provide the template for a compelling set of measures of regarding what is most important and what will surely be of interest to your top management.

You are now leaving the MC² blog. MC² does not control the content of the destination Website. To view the article, please click below.

Read more …








Comments

Write a Reply or Comment

Your email address will not be published. Required fields are marked *