E•Connections

For exhibit and event professionals  

An event marketer’s guide to music festivals

April 4, 2014 By Editor

http://www.dreamstime.com/stock-photos-music-instruments-abstract-background-vector-illustration-collage-musical-image32471603BizBash

With the likes of South by Southwest, Bonnaroo, and Lollapalooza drawing thousands of enthusiastic fans every year, music festivals have quickly become an important opportunity for brands to engage and influence a large audience. Here's what event marketers need to know about seven of the country's biggest festivals, with insight culled from veteran attendees and marketers.

Read more…








Comments

Write a Reply or Comment

Your email address will not be published. Required fields are marked *