E•Connections

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Brainy thinking puts a huge 49ers helmet outside Levi’s® Stadium

March 5, 2015 By Editor

Toyota_LeviStadium_Helmet_12When Toyota's ad agency was looking for experiential support for the auto company's sponsorship at Levi's Stadium in Santa Clara, a spontaneous suggestion from MC²'s creative team won the day. That's why there is now a gigantic 49ers football helmet just outside the entrance to the stadium.

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