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Hot Wheels Activates a Multi-Generational Study at The Canadian Auto Show

March 8, 2018 By Editor

Hot Wheels Activates a Multi-Generational Study at The Canadian Auto ShowWho doesn’t love bringing out their inner child? This event is sure to win over everyone. B-to-C events are a special breed as MC² Consumer Events group knows so well. There has to be a lot going on to capture – and keep – the attention of anyone who passes by.

Check out this case study from Event Marketer that includes reaching the under 10 set.








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