Conferences have become downright dull, tedious and expensive affairs that ultimately amount to nothing more than a waste of time, money and effort. So, let’s call it like it is: conference fatigue is real.
From powerful analytics tools and improved communications infrastructure, to facial recognition, virtual reality and even better lighting to change an exhibit’s appearance on the fly, it’s of paramount importance to stay on top of inventions, product upgrades and other industry developments to boost trade show engagement.
from AssociationsNow.com A new survey done by Bizzabo opens the door to new insights from meeting planners who revealed their thoughts on the hot topics in our industry. From using technology during meetings to determining their pain points, there’s a lot of insight to be […]
About.com You’ve been doing this a long time. You’ve seen attendees from all across the nation and have pinpointed all of their little intricacies. Care to put your real-world knowledge to the test? In this piece, About.com breaks down some key characteristics of trade show […]
EventTechBrief Instead of trying to create events that are so engaging our attendees put away their mobile devices, organizers should be embracing second screen the way entertainment companies do. Read more…
If you are planning an exhibit, you should seriously consider taking a page out of Apple’s book. The well-oiled Apple retail store machine includes a combination of courteous well-trained staff and a logical flow that delivers a rich experience. You are greeted as you enter […]
The new apps and innovations to watch for by Corbin Ball The meetings and exhibits industry is always changing. But its rate of change has accelerated with the advent of technology. And next year will have its own share of the new, the different and the […]
Try some infographic resources by Kathy Reiffenstein When it comes to presentations, are you stuck in a PowerPoint rut? You know, slide after slide full of bullet points and a dull background. If so, it’s time for you to dump the dull and dry and start […]
And what you can do about them by Charles Pappas Having great exhibit staff can produce great results. Unfortunately, the converse is also true: Staffers who behave inappropriately can sabotage your best efforts. But there are some things you can do to stop this bad […]
The growing importance of the “wow” factor by Sarah Max – Time Events have changed in the past 20 years, in much the same way as our culture at large. Technology moves at the speed of light, and while PowerPoint was at one time cutting […]
Making social media work for you by Lena Valenty – EXHIBITOR Tools like Facebook, Twitter and LinkedIn can help you boost your trade show marketing programs. But using them isn’t as simple as getting an account and sending out messages; you need to clearly define […]