For exhibit and event professionals  


Inheriting an Event Team

Inheriting an Event Team

Posted on August 2, 2016 in MC2 Insights

If building the right event team isn’t challenging enough, imagine how difficult it can be to inherit an event team that already existed long before you took over the reins.

One Minute With…Mike Vant Hoogt

Posted on October 12, 2015 in One Minute With

Grand-Scale Production Mike has literally climbed the ladder of the experiential marketing industry beginning his career as a bench mechanic who was promoted to shop foreman with consequential promotions to field service supervisor, production manager and general manager before joining MC2 as vice president. His […]

Social Media Lets Events Showcase Key Content

Posted on September 4, 2012 in Events & Meetings

Build more excitement before, during and after a show by Lee Barney – expoweb.com Social media is here to stay. Big corporations and small companies alike use it everyday. So do many exhibit and event professionals. But this popularity of social media presents its own […]

Wi-Fi Wars

Posted on June 9, 2012 in Events & Meetings

Negotiating a data plan for your next event by Kate Mulcrone – successfulmeetings.com Not so long ago, event attendees viewed Internet access as a perk. But today, it’s something that’s come to be expected. Not only do you need to make sure it’s available in […]

Calculating Your Trade Show or Event Costs

Posted on January 5, 2012 in On the Show Floor

Three simple budgeting strategies by no author – EXHIBITOR Planning a trade show or event involves considering a number of factors. One of the most difficult of these to nail down is your budget. What items should you be sure to include in your figures […]

Tips to Green Your Trade Show Program

Posted on January 4, 2012 in On the Show Floor

And reduce the amount of waste it produces by Deanna Krause – Green Blogic If you think back to many of the trade shows you’ve gone to, you probably remember all the waste left behind after they’ve ended. But you can make your next event […]

Five Technologies Event Planners Can’t Live Without

Posted on December 4, 2011 in Events & Meetings

What these tools can accomplish might surprise you by Tara Thomas – Successful Meetings Everyone knows about smart phones. Most people know about software-as-a-service, virtual events, social media and handheld computing devices. But for event planners, these technologies deliver much more than you’ve ever imagined. […]

If You Book It, Will They Come?

Posted on December 3, 2011 in On the Show Floor

Picking the right venue for your event by T.J. Raphael – expoweb.com Picking the city and venue for your next event is not something to be taken lightly. The right choices can make your event one that draws rave reviews; the wrong choices can produce […]

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