For exhibit and event professionals  


Working with Creatives

Working With Creatives: A Reading List

Posted on May 4, 2018 in Features

The need for creative services is growing fast, and we’re in an age where the Internet and visual media have taken over the marketing world. Photographers, writers, graphic designers and artists are all huge players on the marketing team and contribute to building successful campaigns. […]

13 Ways to Improve Your Work Relationships

Posted on February 8, 2016 in Your Career

from HubSpot There’s no way around it. You spend a majority of your day-to-day lives in the company of your coworkers, which will inevitably lead to frustrations. That’s why building positive relationships with your coworkers should be an important priority. Here are some ways to […]

Feature—SMB* Events Management: How to Develop an Effective Program

Posted on November 26, 2014 in Features

by Christopher Dwyer, Ardent Partners

Editor’s Note:
To develop a balanced viewpoint, it’s important to look at a topic from all sides. We are accustomed to viewing event and exhibit programs from a marketer’s POV. Guest author, Christopher Dwyer, evaluates these programs from procurement’s point of view. And his analyses could point the way to better understanding between these two important business areas.

The modern *small- or medium-sized business (SMB) has faced a consistent issue over the years in regards to two of these complex spend categories. To start, business travel is a must; every organization, regardless of size or stature or location, must travel to spur business development and outreach with key clients, customers, and other organizations. And, travel’s “sister” category, meetings and events, are also a necessary function of how the average organization connects with the business world.

At CPO Rising, we’ve taken the time over the past year to highlight the various components of modern complex spend management. Each spend category within this greater banner (travel, meetings, contingent labor, print / marketing materials, etc.) presents its own set of specific challenges, pressures, and strategies. While there are general capabilities and competencies that fit into any program across these strategic spend categories, an enterprise’s size heavily plays into how category-specific programs are developed, executed, and managed. [Read more…]

How can I position for a promotion?

Posted on September 7, 2014 in Uncategorized

I’ve been an exhibit manager for 3 years. I both love it and hate it. I love the rush of the show floor. I hate the inexorable details and deadlines. I want to move up and am working on my CTSM, but I can see […]

Stonewalling Stakeholders

Posted on August 11, 2014 in What's Your Advice - Answers

Bill, a conference event planner, asked for advice to get his stakeholders on board with event planning. “I saw someone posted a dilemma about “space envy.” I’m also having a problem with three of my stakeholders. They say they don’t get my emails, forget to […]

By continuing to use the site, you agree to the use of cookies. more information

The cookie settings on this website are set to "allow cookies" to give you the best browsing experience possible. If you continue to use this website without changing your cookie settings or you click "Accept" below then you are consenting to this. Review Privacy Policy here